
Invitation to the Weltenburg Talks 2025: Thinking ahead for the church – creating resonance
It gives me great pleasure to invite you to the Weltenburg Talks 2025 to invite you! From February 28 to March 1, 2025 we will

Go vote! – Because every vote counts
Today is an important day: the Bundestag elections in Germany. I have already been to the polls and – as always – was inspired by

Training Without Borders: Tourist Guides as a Bridge Between Cultures
Kota Kinabalu, Malaysia – In a time when borders are being reinforced and differences are often used to divide, Tourist Guides play a crucial role

The Future of Guiding: How Artificial Intelligence is Transforming the Profession
On 31 January, 2025, Sebastian Frankenberger, president of the WFTGA delivered a talk on Artificial Intelligence for Tourist Guides to members of the NFTGA. He

Sebastian Frankenberger Highlights Ethical Responsibility of Tour Guides in an Era of Misinformation and Populism
Yesterday, Sebastian Frankenberger, president of the World Federation of Tourist Guide Associations, addressed a group of DC tour guides at the George Washington School of

Ethical Responsibility of Tourist Guides in the Age of Alternative Truths and Populism
After a long absence online, I’m finally back today. It’s been pretty quiet on my site since April 2024 – but for good reason! In

Gamification in tourism
In a world that is increasingly dominated by digital technologies, the integration of gamification strategies into the tourism sector is becoming more and more important.

Conflict management with deep listening of the 3 principles
In our further training course with the tour guides in the Coburg area on the subject of conflict management, we dealt intensively with the methods

The revolution of cultural experience: How AI is redefining the way we learn and discover
In the eternal city of Rome, surrounded by the countless treasures of the Galleria Borghese, I recently had an experience that not only changed my

INTERNATIONAL TOURIST GUIDE DAY 2024
On the 21st of February each year we celebrate the occasion of International Tourist Guide Day. This is a day dedicated to the profession of