{"id":3695,"date":"2025-12-24T01:08:46","date_gmt":"2025-12-24T00:08:46","guid":{"rendered":"https:\/\/sfrankenberger.com\/merry-christmas-2025-light-in-the-darkness-a-story-we-carry-forward\/"},"modified":"2025-12-24T01:08:46","modified_gmt":"2025-12-24T00:08:46","slug":"merry-christmas-2025-light-in-the-darkness-a-story-we-carry-forward","status":"publish","type":"post","link":"https:\/\/sfrankenberger.com\/en\/merry-christmas-2025-light-in-the-darkness-a-story-we-carry-forward\/","title":{"rendered":"Merry Christmas 2025 \u2013 Light in the Darkness. A Story We Carry Forward"},"content":{"rendered":"<p><a href=\"https:\/\/wftga.org\/merry-christmas-2025-light-in-the-darkness-a-story-we-carry-forward\/\" title=\"Merry Christmas 2025 \u2013 Light in the Darkness. A Story We Carry Forward\" rel=\"nofollow\"><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/wftga.org\/wp-content\/uploads\/2025\/12\/E301626E-DB6E-4064-A659-BC049724C5F6-1024x683.png\" class=\"webfeedsFeaturedVisual wp-post-image\" alt=\"\"\/><\/a><\/p>\n<p>Dear Tourist Guides,<br \/>\nDear Trainers,<br \/>\nDear Colleagues,<br \/>\nDear Partners,<br \/>\nDear Friends,<\/p>\n<p>Once upon a time \u2013 this is how many of the stories we cherish begin.<\/p>\n<p>And it is no coincidence that the Christmas story is among the most powerful narratives in human culture. Beyond any religious interpretation, it is a masterpiece of storytelling: simple, symbolic, emotional \u2013 and profoundly human.<\/p>\n<p>For millennia, people across the world have told stories of light during the darkest time of the year. Long before Christmas took on its present form, cultures celebrated the winter solstice \u2013 the moment when light returns, days grow longer and hope finds renewed expression.<\/p>\n<p>Nordic fire festivals, Roman Saturnalia, Persian celebrations of light, Jewish Hanukkah \u2013 nature, belief systems and community have always been closely intertwined. Light meant orientation, protection and new beginnings.<\/p>\n<p>These same motifs appear in the Christmas story: a child born not at the centre of power but at the margins; a star as a guide; shepherds, travellers, seekers. It is often described as the story of a saviour \u2013 yet, beyond religion, it speaks to something universal:\u00a0<strong>the belief that change is possible<\/strong>.<\/p>\n<h3>\u00a0<\/h3>\n<h3 class=\"null\"><strong>Light Today \u2013 and Our Role as Tourist Guides<\/strong><\/h3>\n<p>In today\u2019s world, light carries new meanings.<\/p>\n<p>It stands for knowledge in times of disinformation, for empathy in polarised societies, for orientation in an increasingly complex reality. It also symbolises ethnic diversity and the responsibility to make multiple perspectives visible \u2013 not by simplifying stories, but by placing them into context.<\/p>\n<p>As Tourist Guides, we are custodians of this light.<\/p>\n<p>We do not merely explain\u00a0<em>what<\/em>\u00a0happened, but\u00a0<em>why<\/em>\u00a0it still matters. We connect places with meaning, past with present, facts with emotion. Professional guiding, like the Christmas story itself, is good storytelling: respectful, contextualised, inclusive and deeply human.<\/p>\n<p>At a time when easy answers can seem tempting, our strength lies in\u00a0<strong>making complexity understandable without distorting it<\/strong>. We create space for cultural diversity, practise political neutrality and foster mutual understanding \u2013 values that lie at the heart of our profession.<\/p>\n<h2>\u00a0<\/h2>\n<h3 class=\"null\"><strong>Commitment Behind the Scenes \u2013 and Looking Towards Japan<\/strong><\/h3>\n<p class=\"null\">While many people slow down at this time of year, others continue to work with remarkable dedication. Our Host Team for the February conference in Japan is currently fully engaged \u2013 often without days off \u2013 to create an event that will bring together learning, exchange and inspiration at the highest professional level. Our sincere gratitude goes to them.<\/p>\n<p>At the same time, we would like to inform you that the\u00a0<strong>WFTGA Secretariat will be closed until 7 January<\/strong>, allowing our team a well-deserved period of rest.<\/p>\n<p>The start of the new year, however, will be anything but quiet:<\/p>\n<p>A comprehensive\u00a0<strong>New Year newsletter<\/strong>\u00a0is already in preparation and will include detailed information on the conference, the new\u00a0<strong>ExBO application<\/strong>, current\u00a0<strong>bidders<\/strong>, and the next steps in our shared journey.<\/p>\n<h3>\u00a0<\/h3>\n<h3 class=\"null\"><strong>A Story That Continues<\/strong><\/h3>\n<p class=\"null\">The Christmas story does not end with a full stop, but with an invitation: to carry the light forward.<\/p>\n<p>As guides, as colleagues, and as a global community of professional storytellers.<\/p>\n<p>May this time of year remind us why stories matter \u2013 and why\u00a0<strong>our<\/strong>\u00a0stories can help make the world a little more understanding, respectful and bright.<\/p>\n<p>Thank you for your commitment, your passion and your voice.<\/p>\n<p>\u00a0<\/p>\n<p>\nWith warm regards and our very best wishes for a light-filled festive season<\/p>\n<p>Sebastian Frankenberger<br \/>\n<em>President of the World Federation of Tourist Guide Associations<\/em><\/p>\n<p>Der Beitrag <a href=\"https:\/\/wftga.org\/merry-christmas-2025-light-in-the-darkness-a-story-we-carry-forward\/\">Merry Christmas 2025 \u2013 Light in the Darkness. A Story We Carry Forward<\/a> erschien zuerst auf <a href=\"https:\/\/wftga.org\/\">WFTGA<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dear Tourist Guides, Dear Trainers, Dear Colleagues, Dear Partners, Dear Friends, Once upon a time \u2013 this is how many of the stories we cherish begin. And it is no coincidence that the Christmas story is among the most powerful narratives in human culture. Beyond any religious interpretation, it is a masterpiece of storytelling: simple,&#8230; <\/p>\n<p class=\"more\"><a class=\"more-link\" href=\"https:\/\/sfrankenberger.com\/en\/merry-christmas-2025-light-in-the-darkness-a-story-we-carry-forward\/\">Read More<\/a><\/p>\n","protected":false},"author":1,"featured_media":3696,"comment_status":"","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[202,204],"tags":[],"class_list":["post-3695","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-to-social-mit-ki","category-wftga"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Merry Christmas 2025 \u2013 Light in the Darkness. A Story We Carry Forward - Sebastian Frankenberger<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sfrankenberger.com\/en\/merry-christmas-2025-light-in-the-darkness-a-story-we-carry-forward\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Merry Christmas 2025 \u2013 Light in the Darkness. A Story We Carry Forward - Sebastian Frankenberger\" \/>\n<meta property=\"og:description\" content=\"Dear Tourist Guides, Dear Trainers, Dear Colleagues, Dear Partners, Dear Friends, Once upon a time \u2013 this is how many of the stories we cherish begin. And it is no coincidence that the Christmas story is among the most powerful narratives in human culture. Beyond any religious interpretation, it is a masterpiece of storytelling: simple,... 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